π Fashion
The vegan fashion guide
What to look for on a label, and Indian brands worth considering.

The non-vegan materials to learn
| Material | Source | Common in |
|---|---|---|
| Leather | Cow, buffalo, goat skin | Bags, shoes, belts, jackets |
| Suede | Underside of leather | Same |
| Silk | Silkworm cocoons | Sarees, scarves, blouses |
| Wool | Sheep | Sweaters, coats, suits |
| Cashmere | Goat undercoat | Premium sweaters, shawls |
| Pashmina | Cashmere goat | Shawls |
| Mohair | Angora goat | Sweaters |
| Angora | Rabbit | Fluffy knits |
| Down / feathers | Geese, ducks | Jackets, pillows, duvets |
| Fur | Various | Coats, trims |
| Shearling | Lamb with wool still on | Coats, boots |
| Exotic skins | Snake, croc, ostrich | Luxury accessories |
Vegan alternatives that don't look like plastic
- Leather: cactus leather (Desserto), apple leather, mushroom leather (Mylo), cork, washable kraft paper, recycled rubber, PiΓ±atex (pineapple leaf).
- Silk: cupro (regenerated cotton), Tencel/lyocell, modal, peace silk is not vegan (it's still silkworm).
- Wool: organic cotton knits, hemp, Tencel, recycled poly fleece, bamboo.
- Cashmere: Tencel-cotton blends, modal blends, recycled cashmere is still wool.
- Down: PrimaLoft (synthetic), recycled polyester insulation, kapok.
How to read a label
Indian apparel labels list fibre content by percentage. Look for the small composition tag - usually on the inner seam.
- 100% Cotton β
- 100% Linen β
- 100% Hemp β
- 100% Viscose / Lyocell / Modal / Tencel β
- 100% Polyester / Nylon / Acrylic β (synthetic - vegan, less sustainable)
- Cotton 95% / Elastane 5% β
- Wool / Cashmere / Pashmina / Silk / Leather β
Indian vegan brands
Everyday
- No Nasties - organic cotton basics, 100% vegan.
- Tee-Owls - vegan, slow fashion.
- The Souled Store - mostly vegan (check the rare wool items).
- Doodlage - premium upcycled fashion, vegan.
Footwear & bags
- Paaduks - handcrafted vegan footwear.
- Zouk - PETA-approved vegan bags and footwear.
- Studio Beej - vegan bags and accessories.
- Arture - cork-based vegan bags and accessories.
- Miri - vegan handbags.
- Pine & Drew - vegan handbags.
- Sarjaa - vegan bags and accessories.
- The Gusto - vegan handbags.
- Aulive - vegan handbags.
- Malai Eco - coconut leather accessories.
- The Alternate - vegan footwear.
- FAAE - vegan footwear.
Occasion wear
- Stella McCartney - luxury vegan fashion.
- Matt & Nat - premium vegan bags and accessories.
- Bourgeois Boheme - premium vegan footwear.
- Wills Vegan Shoes - premium vegan footwear, bags and outerwear.
The wardrobe rule
I personally do not feel comfortable carrying around any non-vegan material on me, even if it is from a time I was not yet vegan. I usually just give it away to someone. But it is also true that if you are okay with it, you can definitely carry it around.
The wardrobe rule: don't bin it, reuse or give away to someone who will. The most ethical garment is the one already in your closet. From today, simply: don't buy new leather, silk, wool, cashmere, or down.
Pashmina, in a sentence
Pashmina is cashmere with extra steps. It's the undercoat of a Himalayan goat, often combed (sometimes shorn) - and the goats face significant stress, harsh climate, and often slaughter at end of life. Modern wool-free shawls in Tencel-modal blends are softer, warmer per gram, and washable.
References
Written by Malavika Malaviya. Last updated 19 June 2026. Found something out of date? Tell us.

